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</style>{"id":60,"date":"2025-08-28T11:07:58","date_gmt":"2025-08-28T11:07:58","guid":{"rendered":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/?page_id=60"},"modified":"2025-12-19T07:01:04","modified_gmt":"2025-12-19T07:01:04","slug":"history","status":"publish","type":"page","link":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/who-we-are\/history\/","title":{"rendered":"History"},"content":{"rendered":"[vc_row][vc_column width=&#8221;1\/3&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]\n<h1>History<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_column_text el_class=&#8221;inside-page-menu&#8221;]Contents<\/p>\n<p><a href=\"#ppwasborn\">Timeline<\/a>[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/annualreport.palmapictures.es\/annualreport2019\/wp-content\/uploads\/sites\/3\/2019\/03\/pp-old-1.jpg&#8221;][vc_column_text el_class=&#8221;intro-txt&#8221;]Palma Pictures is one of the world\u2019s leading production service companies. Working across Iberia, we operate from our studio complex on the Mediterranean island of Mallorca and also from our centres in Barcelona, Santa Cruz and Lisbon.[\/vc_column_text][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/annualreport.palmapictures.es\/annualreport2019\/wp-content\/uploads\/sites\/3\/2019\/04\/palma-pictures-history.jpg&#8221;][vc_column_text el_class=&#8221;intro-txt&#8221;]Already a renowned Swedish commercials producer, Ola Holmgren was one of the first industry professionals to recognise the filming potential Mallorca had to offer. When he and Grete moved to the island, they opened an office in the heart of Palma\u2019s old town and their new venture was christened Palma Pictures.[\/vc_column_text][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/annualreport.palmapictures.es\/annualreport2019\/wp-content\/uploads\/sites\/3\/2019\/03\/pp-old-2.jpg&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text el_class=&#8221;inside-page-menu&#8221;]Contents<\/p>\n<p><a href=\"#ppwasborn\">Timeline<\/a>[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/annualreport.palmapictures.es\/annualreport2019\/wp-content\/uploads\/sites\/3\/2019\/03\/pp-old-1.jpg&#8221;][vc_empty_space][vc_column_text el_class=&#8221;intro-txt&#8221;]Back in the early 90s, Swedish commercials producer Ola Holmgren saw what few others did: Mallorca\u2019s unique potential as a filming destination. Inspired by the island\u2019s light and landscapes, he and Grete decided to make it their home. Soon after settling in Palma\u2019s old town, they opened an office and brought their vision to life under the name Palma Pictures.<br \/>\nTheir idea quickly attracted international filmmakers looking for cinematic quality in a Mediterranean setting. Throughout the 90s and early 2000s, Palma Pictures expanded its services beyond commercials, opening its purpose-built studio complex just outside Palma, becoming a hub for high-end TVCs, feature films, and TV dramas. Today, this 4,500m\u00b2 production studio offers a wide range of facilities, including a 1,000m\u00b2 sound stage, wardrobe and dressing rooms, workshops, a restaurant and more.<br \/>\nBy the mid-2000s, Palma Pictures had established itself as one of Europe\u2019s leading production service companies, working with major global brands and film studios while continuously investing in its team and facilities to remain at the forefront of the industry.<\/p>\n<p>In the last decade, the company expanded geographically, opening offices in Barcelona, the Canary Islands and Lisbon to service productions across mainland Spain, Portugal and the islands, offering seamless end-to-end solutions with local expertise.<br \/>\nWith over 30 years of experience, Palma Pictures continues to combine its heritage with innovation, sustainability, and a people-first culture, supporting some of the world\u2019s most renowned filmmakers, photographers and creatives.[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_id=&#8221;ppwasborn&#8221;][vc_column][vc_empty_space height=&#8221;80px&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/3&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_empty_space height=&#8221;60px&#8221;][vc_column_text el_class=&#8221;timeline-txt&#8221;]<span style=\"color: #000000;\"><strong>Palma Pictures was born<\/strong><\/span><\/p>\n<ul class=\"flik-timeline flik-timeline-1\" data-scroll-effect=\"default-effect\"><li class=\"event\" data-date=\"December 1, 2025\"><h3>1993<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Founded by Ola and Grete Holmgren<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2000<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Shot first long form project, 'Sword of Honour'\r\n\r\nOpened 4,500 m<sup>2<\/sup> Studio complex<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2003<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Recognized by 3 awards from local Government for contribution to local economy and tourism<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2006<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Established dedicated team for Photo (Stills) clients which began trading at the end of the year<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2007<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Management Buyout (MBO)<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2010<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Awarded ISO 14001 &amp;EMAS certification \u2013 and have been for each year since<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2012<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Opened mainland office in Barcelona<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2015<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Shot Emmy award winning 'Night Manager' for BBC\r\n\r\nExpanded our longform capabilities shooting features films and series including \u2018Me Before You' and 'The Night Manager' (BBC)\r\n\r\nShot 'Love Island UK' (ITV Studios - Series 1), which we continue to shoot annually<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2016<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Shot Super Bowl ad for 'Wix'<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2018<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">25-year anniversary of Palma Pictures\r\n\r\nShot 'Living the Dream' (Sky-Series 2)\r\n\r\n'The Crown' (Netflix-Series 3)\r\n\r\n'The Mallorca Files' (BBC)\r\n\r\n'Hanna' (Amazon Prime)\r\n\r\n'MotherFatherSon\u2019 (BBC)<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2019<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Launched Palma Pictures Studios (PPS)\r\n\r\nEstablished our dedicated talent agency\r\n\r\nSecured first co-producer credit for feature film 'Off the Rails' (Bill Kenwright Films)\r\n\r\nContinued filming 'The Crown' (Netflix \u2013 Season 4)\r\n\r\nContinued filming 'The Mallorca Files' (BBC \u2013 Season 2)\r\n\r\n'Hanna' (Amazon Prime \u2013 Season 2)<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2020<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">Developed new remote shooting software and completed first semi-remote shoot for Mastercard and American Airlines\r\n\r\nShot first large crew production, \u2018Love Island Germany\u2019 (RTL2 - Season 4), following COVID-19 protocol with no virus cases across 8 weeks\r\n\r\n\u2018Below Deck Mediterranean\u2019 (Netflix)\r\n\r\nPPS signed first book commission deals<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2021<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">[vc_row][vc_column][vc_column_text]\r\n<ul>\r\n \t<li>Shot \u2018Hustle\u2019 for Happy Madison \/ Netflix<\/li>\r\n \t<li>Shot \u2018The Crown - Season 5\u2019 for Leftbank Pictures \/ Netflix<\/li>\r\n \t<li>Welcomed back \u2018Love Island UK\u2019 after a Covid hiatus<\/li>\r\n \t<li>Shot \u2018Love Island Germany\u2019<\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2022<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">[vc_row][vc_column][vc_column_text]\r\n<ul>\r\n \t<li>Shot \u2018Hustle\u2019 for Happy Madison \/ Netflix<\/li>\r\n \t<li>Shot \u2018The Crown - Season 5\u2019 for Leftbank Pictures \/ Netflix<\/li>\r\n \t<li>Welcomed back \u2018Love Island UK\u2019 after a Covid hiatus<\/li>\r\n \t<li>Shot \u2018Love Island Germany\u2019<\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2023<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">[vc_row][vc_column][vc_column_text]\r\n<ul>\r\n \t<li>Shot \u2018Den of Thieves - Pantera\u2019 for Atmosphere Entertainment \/ EOne<\/li>\r\n \t<li>Shot \u2018The Mallorca Files - Season #3\u2019 for Clerkenwell Films \/ Amazon Studios<\/li>\r\n \t<li>Shot  \u2018Avios - Everyday\u2019 TVC for Pulse Films<\/li>\r\n \t<li>Shot \u2018Love Island\u2019 for ITV UK & ITV Australia<\/li>\r\n \t<li>Invested 400K\u20ac in CAPEX (a record year)<\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/div><\/li><li class=\"event\" data-date=\"December 1, 2025\"><h3>2024<\/h3><div class=\"event-content\" data-date=\"December 1, 2025\">[vc_row][vc_column][vc_column_text]\r\n<ul>\r\n \t<li>Bel\u00e9n Garau joined as Head of Production, Advertising<\/li>\r\n \t<li>Introduced Client Service Supervisor role<\/li>\r\n \t<li>Created Eco Manager role for sustainability on set<\/li>\r\n \t<li>Shot Disney\u2019s \u2018The Boy &amp; The Octopus\u2019 (dir. Taika Waititi)<\/li>\r\n \t<li>Shot Breitling campaign with Austin Butler<\/li>\r\n \t<li>Shot The War Between the Land and the Sea, Bad Wolf \/ Disney+<\/li>\r\n \t<li>Shot The Split Special, Sister \/ BBC<\/li>\r\n \t<li>Shot The Seven Dials Mystery, Netflix<\/li>\r\n \t<li>Shot The City is Ours, Left Bank Pictures \/ BBC<\/li>\r\n \t<li>Shot Nine Bodies in a Mexican Morgue, Eleventh Hour Films \/ MGM+<\/li>\r\n \t<li>Shot Blade Runner, Alcon Entertainment \/ Amazon Studios<\/li>\r\n \t<li>Shot Love Island UK \/ ITV Studios<\/li>\r\n \t<li>Shot Love Island Australia \/ ITV Studios<\/li>\r\n \t<li>Shot Cheaters \/ Lift Entertainment Netflix<\/li>\r\n \t<li>Shot Second Choice \/ Studio Lambert<\/li>\r\n \t<li>Shot Limitless \/ Disney +<\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row]<\/div><\/li><\/ul>\n<p><span style=\"color: #000000;\"><strong>What next?<\/strong><\/span>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;1\/3&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text] History [\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_column_text el_class=&#8221;inside-page-menu&#8221;]Contents Timeline[\/vc_column_text][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_single_image source=&#8221;external_link&#8221; custom_src=&#8221;https:\/\/annualreport.palmapictures.es\/annualreport2019\/wp-content\/uploads\/sites\/3\/2019\/03\/pp-old-1.jpg&#8221;][vc_column_text el_class=&#8221;intro-txt&#8221;]Palma Pictures is one of the world\u2019s leading production service companies. Working across Iberia, we operate from our studio complex on the Mediterranean island of Mallorca and also&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":58,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"_links":{"self":[{"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/pages\/60"}],"collection":[{"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/comments?post=60"}],"version-history":[{"count":7,"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/pages\/60\/revisions"}],"predecessor-version":[{"id":241,"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/pages\/60\/revisions\/241"}],"up":[{"embeddable":true,"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/pages\/58"}],"wp:attachment":[{"href":"https:\/\/annualreport.palmapictures.es\/annualreport2024\/wp-json\/wp\/v2\/media?parent=60"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}