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How we did

We are a full-service (one-stop shop) Production service company delivering the full spectrum of content (from stills to feature films) with a global clientele.

Revenues

Revenues

2024: A Year of Transition and Growth
2024 marked a transitional period for the industry. Although the writers’ and actors’ strikes officially ended in late 2023, the lingering uncertainty, compounded by continued mergers and acquisitions, left its imprint on the year.
Despite this backdrop, Palma experienced solid growth. Revenue rose from €20.5M to €25.1M, with all business lines seeing increases except for drama. While the overall number of projects grew compared to 2023, both their average volume and duration were lower.
Notably, several high-profile productions kicked off in 2024, including Young Sherlock, which is scheduled to wrap in 2025.

EBITDA & Operational Transformation

In 2024, EBITDA doubled compared to the previous year, setting strong momentum for continued growth in 2025.
Equally significant, this was a year of deep internal restructuring, touching nearly every department. Several strategic initiatives were launched to strengthen operational efficiency and lay the groundwork for long-term success. Among them, the implementation of a new ERP system — Oracle NetSuite — and the adoption of Payhawk as our expense management tool are expected to significantly enhance productivity as they reach full deployment in 2025.

Billings X Activity
Figures in million euros

The area that generates the highest proportion of the billings is film and television (both scripted and unscripted). Total billings were 53.9M€ of which 28.8M€ relates to billings via SPV (Special Purpose Vehicle) limited companies for scripted projects accessing the national Spanish Rebate, Unscripted Television (13.4M€), and TVC (8.2M€) and Non-SPV Scripted (2.2M€) were the next largest segments.

Sales

2024: A Year of Transition and Growth
2024 marked a transitional period for the industry. Although the writers’ and actors’ strikes officially ended in late 2023, the lingering uncertainty, compounded by continued mergers and acquisitions, left its imprint on the year.
Despite this backdrop, Palma experienced solid growth. Revenue rose from €20.5M to €25.1M, with all business lines seeing increases except for drama. While the overall number of projects grew compared to 2023, both their average volume and duration were lower.
Notably, several high-profile productions kicked off in 2024, including Young Sherlock, which is scheduled to wrap in 2025.

EBITDA

In 2024, EBITDA doubled compared to the previous year, setting strong momentum for continued growth in 2025.
Equally significant, this was a year of deep internal restructuring, touching nearly every department. Several strategic initiatives were launched to strengthen operational efficiency and lay the groundwork for long-term success. Among them, the implementation of a new ERP system — Oracle NetSuite — and the adoption of Payhawk as our expense management tool are expected to significantly enhance productivity as they reach full deployment in 2025.

Billings X Activity
Figures in million euros

The area that generates the highest proportion of the billings is film and television (both scripted and unscripted). Total billings were 53.9M€ of which 28.8M€ relates to billings via SPV (Special Purpose Vehicle) limited companies for scripted projects accessing the national Spanish Rebate, Unscripted Television (13.4M€), and TVC (8.2M€) and Non-SPV Scripted (2.2M€) were the next largest segments.

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